Netflix is branching out beyond film and TV with its first audio-only broadcast in the form of a full-time comedy channel that will air exclusively on SiriusXM satellite radio. The channel, to be called “Netflix Is A Joke,” will feature bits from the streaming platform’s series of comedy specials, which include performers like Chris Rock, Dave Chappelle, Ellen DeGeneres, and Jerry Seinfeld, among dozens of others. The goal, of course, is to expose more people to Netflix’s comedy specials, which it pays top dollar for and has used to court cable viewers away from channels like Comedy Central.
“Netflix Is A Joke Radio on SiriusXM will be an audio extension of our award winning stand-up comedy on Netflix,” said Netflix chief content…
The Verge – Tech Posts